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Stories
How Gen Z is Shaping the Future of Marketing?
Research commissioned by DCMN sheds light on changes within the marketing landscape after a tumultuous…
Food Upcycling in Germany: A Deep Dive into First-hand Consumer Insights
Research commissioned by DCMN sheds light on changes within the marketing landscape after a tumultuous…
A Brandformance Smash Hit: Jimdo’s Award-Winning Marketing Campaign
Jimdo celebrated fifteen years with an award-winning TV campaign in 2022. Find out everything with…
Guides
Marketing Expansion Template: A Worksheet for Going Global
Our latest worksheet guides you through every step of building an internationalisation marketing strategy.
Scale with TV: A Guide to Performance-driven TV Marketing
Performance TV marketing is a tried and tested way to send your reach to the…
Survive and Thrive: The Ultimate Guide to Marketing in Crisis
When times are tough, brands shouldn’t go silent.
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Markets
How to do a Competitor Analysis
If you want to know how your business stacks up against the competition, you need…
How to Grow Your Brand in Germany: All You Need to Know
Is it time to grow your brand in Germany? Here’s your guide to taking your…
How to Build an International Marketing Strategy
Building an international marketing strategy might seem tricky, but it doesn't need to be. Read…
