Amazing Amazon: The ATL channel you never knew you needed
There aren’t enough superlatives for Amazon – and marketers can’t avoid it. Many advertisers don’t...
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Category: News
2020: The Year TV Rose Again
World TV Day falls this Saturday, November 21 – and we felt like it was high time to celebrate the...
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DC Analytics PRO: Hardcore TV insights with a personal touch
The modern marketer doesn’t work on assumptions. Far from it. In order to make decisions on future...
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The most expensive vote ever: a guide to advertising spending during the 2020 US election
The US election cycle has gripped the world over the past year, and with November 3 upcoming, the...
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Merry Clickmas! How holiday advertising looks in 2020
Back in the day, it was the few weeks leading up to Christmas Day that saw the bulk of holiday...
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Food safety first: How foodtech brands in India adapted to COVID-19
Wherever you are in the world, food safety has taken on extra importance thanks to the COVID-19...
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The future of transport is now: mobility startups to watch
Transport makes the world go round. It’s essential for personal mobility and access to services...
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The End of the Cookie Era: How Advertisers Are (And Should Be) Getting Ready
Our world is changing. After decades of relying on third-party cookies to handle the technical...
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More than a logo: The ultimate guide to rebranding
The name, logo and visual representation of a company are inextricably linked to the very core and...
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Urban Sports Club and the great COVID-19 digital pivot
After high levels of growth in the past few years, a team of over 500 and a presence in nine...
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Time for an upGrad: DCMN enters the edtech space
New sector, new client, new TV campaign: We’re excited to announce our partnership in India with...
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An industry reawakens: Remarkable travel ads during COVID-19
After a Q2 that will go down as the worst in travel history, it’s understandable that many travel...
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