DCMN Employee Highlight: Mustafa Wahedi

It’s no secret that DCMN has grown very quickly over the past couple of years. We were 80 employees in 2016, and today, we are more than 200, spread out in offices stretching from our hometown of Berlin to our newest hub in Amsterdam. We are a diverse and international team of people from nearly 40 different cultures. Our company culture is hardworking but fun, innovative but a little offbeat. These people and this uniquely DCMN culture are the driving force behind our growth.

To give you a deeper look into the lives of the people who make up DCMN, we’ve launched an Employee Highlight series. Every few weeks we’ll bring you a Q&A with a different person from our team.

Our next Employee Highlight features an interview with Mustafa Wahedi, Senior Data Scientist in Berlin. He joined the company in April 2018 and is using data to help grow the market leaders of tomorrow. Find out more about Mustafa below.

What is your role at DCMN?

I am a data scientist and part of the marketing measurement team at DCMN. In this role I help build internal software to enable our teams to dive deeper into client data and use sophisticated approaches to help them understand optimize and their campaigns.

Before working at DCMN, what was the most unusual or interesting job you’ve ever had?

When I was studying mathematics, I worked in a call center, conducting marketing interviews. It was really interesting to see the other side of statistics and it allowed me to understand data gathering in a deeper way.

What are two random facts about you?

I love the Berlin queer scene and also am a bit of a nerd.

If you could meet anyone in the world dead or alive, who would it be and why?

I’d rather meet someone from outer space. People on earth are messed up.

Name three of your bucket list items:

I actually don’t have a bucket list and I don’t really regret not having done some things yet. Overall, I try not to stress out too much about not experiencing everything there is out there because I know that I wouldn’t even enjoy most of them. Jumping out of a flying plane with a parachute? I’d rather listen to the new Frank Ocean LP.

If you could live anywhere, where would you live?

Oh, if I could live anywhere, I would love to live everywhere! Being able to move around and change flats every few months? I think I might like that.

What would you do (for a career) if you weren’t doing this?

Talk smack. Is that a career path? I wish I could turn my one-liners into money somehow.

    Liked that?

    Here are some more articles that may interest you.

    New Year, New Goals: How Resolutions in Germany Changed from 2021 to 2023

    Dive into German New Year resolutions from 2021 to 2023, revealing evolving trends in finances,…

    Empowering the Future: Prepaid Cards and Apps for Kids

    Financial education has become a key priority for parents and educators, leading to the creation…

    Lost in Translation: Language Learning in Germany

    Unlock the secrets of language learning in Germany: explore motivations, preferred methods, and popular apps.

    Marketing Expansion Template: A Worksheet for Going Global

    Our latest worksheet guides you through every step of building an internationalisation marketing strategy.

    Scale with TV: A Guide to Performance-driven TV Marketing

    Performance TV marketing is a tried and tested way to send your reach to the…

    Empowering the Future: Prepaid Cards and Apps for Kids

    Financial education has become a key priority for parents and educators, leading to the creation…

    How TaxSlayer Boosted Web Visits by 19% with Performance TV 360°

    Personal tax service company TaxSlayer applied DCMN's Performance TV 360° approach, combining linear TV and…

    How to do a Competitor Analysis

    If you want to know how your business stacks up against the competition, you need…

    Our Brandformance® Masterclass at OMR22

    Our latest webinar took a look into how FREE NOW has used data despite the…

    Our Offline Tracking Masterclass at OMR22

    Learn exactly how you can use marketing measurement products to refine your offline tracking and…

    Swipe Right for Insights: Dating Apps in Germany

    21% of German consumers use dating apps. What are the most popular ones and is…

    Digital Banking: Unlocking German Consumer Insights

    DCMN's reveals: 20% of Germans embrace digital banking, 30% opt for digital and traditional accounts,…

    The Best-Known Digital Brands In Germany In 2023

    The DCMN Brand Tracker ranked the top digital brands in Germany in 2023, according to…
    Write a comment